Have you heard about the polar challenge? Some people call it the 24-hour challenge on Facebook. Where we come from, if you're challenged, you have to do something creative in the snow and chug a beer, then nominate others to take the challenge.

Brantley Gilbert had to take a dive in a river. And he did it!

Brantley isn't one to shy away from a challenge. So when he was challenged, he met it head on.

*Warning: Brantley does curse a bit when he comes out of the water.*

Have you taken the 24-hour challenge? We would love to see it. Put your YouTube address in the comments below!