Most Profitable Cars – Dale’s Daily Data
November 30, 2011 6:00 AM 
Ford F-150
The top two were close, but nosing out in front to take the number one spot was the Ford F-150. Berstein Research of London says “there has been no greater profit machine in the history of the industry than the F-series.” The estimated profits generated by the F-150 are in the $40 billion range. Sales have been consistently high and buyers have a tendency to go with all of the options to increase the profit margin even more.
Chevy Silverado/GMC Sierra
Simplicity works for GM. Body-on-frame engineering hasn’t changed in years. Together the Silverado and Sierra have generated nearly the same $40 billion in profits for GM as the F-series trucks have for Ford.
Dodge Ram
Dodge Ram. Dodge sells fewer pick-ups than Ford and Chevy, so the profits are less. In this case more than half as much at about $18 billion.
Mercedes Benz S Class
These cars are expensive and people who have the money are willing to pay for it. Charge more – make more. Mercedes Benz can and does. If you took pick-up trucks out of the survey the S Class is the most profitable car in the world bringing in $15 billion in profits since 1995.
BMW 5 Series
BMW 5 Series was introduced in 1972 and is one of the mostly highly recommended luxury cars. Up until last year it came in both a sedan and wagon, but in 2011 the wagon was replaced by the X5 SUV. It comes in at number 5 on the list.
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