Triscuit Set Up A Farming Social Network
Triscuit crackers have established a social network (like facebook or Twitter) for farmers. This one’s purpose isn’t to waste time but rather to provide information on the “home farming movement.”
“The site features information about recipes related to farming, as well as information on the “home farming movement,” (Mashable.com)
Why would a cracker company want to set up such a website? They’re trying to align themselves with the “real food” concept. Seems like a no brainer to me but when you think about all the stuff that we put into our bodies that isn’t real food, this concept seems a little bit more important.
They’ve got about 14,000 members right now but if you’d like to check it out, the website is Homefarming.com.
Photo courtesy of Flickr user roadsidepictures