Buffalo Gears Up For Hallmark Movie Premiere Celebration

There is going to be a really cool viewing party that is happening on the Premiere of Hallmark movie filmed in Buffalo. It is going to feature actors, props and so much more in a very big, unique celebration.

The Hallmark channel was in Buffalo over the summer where they recreated Winter in East Aurora, New York to film the movie Holiday Touchdown: A Bills Love Story. It is set to debut on November 22 this year and Seneca Niagara Casino & Resort is throwing a big viewing party with a twist!

The Hallmark Buffalo Bills movie Premiere Event at Seneca Niagara Casino & Resort

November 22, 2025

The Bear's Den

A viewing of the Hallmark Channel “Holiday Touchdown: A Bills Love Story” movie celebration, a Vow renewal ceremony for 25 lucky couples, and full concessions to watch the event on the big screen.

There will also be a major event the week BEFORE the premiere. There is going to be a parade in East Aurora, New York where a parade will celebrate the movie and include a drumline, the Buffalo Bills players and the cast from the movie as well.